Other businesses can still use it for different types of goods or services.
#Do i need to trademark my business name and product name registration#
If you own a spirits brewing company called “Sunshine” but also make beer, you must trademark your business name under both the alcohols and beer classes.Ī trademark registration only protects your name in the class in which it has been registered. When registering a trademark, you must specify the classes of your product and/or service. You can trademark your company name in a variety of formats, such as a standard character mark, a design mark, or a sound mark. If the name is too similar to one already registered in the same class, your registration may be denied. You’ll want to make sure your company name is eligible for trademark protection, which means it hasn’t already been trademarked on the Companies House database.Ĭheck not only for the name you want but also for names that sound similar. The first step is to determine how you want your mark to be protected.
Many people confuse the trademark application process with the name registration process, but they are not the same. Make sure you register company name with Companies House before applying for a trademark. In the section below, we’ve summarized a 5-step guide to help you get through the process smoothly. Before applying, you should take your time and do your research. Trademarking your business name can be complicated and may take more time than you imagine. How do I trademark my business name in the UK? With a trademarked brand, you can establish a strong identity and credibility, which will help your marketing campaigns and drive sales. Once your trademark has been registered, you can take legal action against anyone who uses it illegally.Ĭonsumers will easily distinguish your brand name and logo from other providers of the same products if your identity is curated and trademarked. Getting your brand trademarked will also increase your brand’s visibility and solidify your company’s reputation as qualified and credible. This way consumers will acknowledge your brand credibility and are more likely to purchase your products. When you successfully register a trademark, the ® symbol will appear after your company’s name and logo. You can also use it for any goods that fall into the applicable category (es). You will have exclusive rights to use and capitalize the trademarked name. Registering a trademark for your business name can give you an edge over competitors in the current business landscape:
What are the perks of getting trademarked? You can get some trademark protection simply by including a logo and slogan in your business name, but the best protection comes from registering your mark with the UK Intellectual Property Office (IPO). It also serves as legal protection against anyone misrepresenting your brand or using it without your permission, as well as preventing competitors from using a name that is identical or similar to yours. Trademarks are origin indicators that can take many forms, such as phrases, slogans, logos, shapes, colors, and sounds, to distinguish one vendor’s goods or services from those of another. Overview of getting trademarked in the UK What is a trademark?
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